We are an independent design studio based in the north of England. We create brands, stories, experiences and content that is always rooted in honest communication.





Lane is the working practice of graphic designer and creative thinker, Sam Lane. I craft brand identities, stories and experiences for a varied list of clients, ranging from international businesses to small start-ups. I am concept driven and believe that every client has an important story that needs to be brought to life in it's own unique way. I apply meticulous detail, strategic thinking, skill and craftsmanship into every stage of my design process, ensuring that I create honest narratives that are both unique and deliver results.





Sam Lane

+44 (0) 7833 296 293